Right, so you guys don't see a lot of rants from me, and when you do theyre not very frequent.. but Happenings today got my attention:
The Ultima Online monthly service rate will change from $9.95 per month to $12.99 per month on June 25, 2003. The purpose for the rate change is to continue to increase the quality of service we deliver to you. However, to make the change easier for you, we're also introducing two multi-month discount packages. The two new service rate packages being introduced on June 25th follow: - 3 Month Prepaid Discount Package - $34.99 - 6 Month Prepaid Discount Package - $59.99 By choosing our new 6-month discount package you can keep your monthly rate at $9.99 per month - maintaining your rate where it is right now!
I'm sure you guys recieved similar E-mails.
Alright, so I'm a forgiving sort.. I'll give them the benefit of the doubt here, but I have some problems with this..
1. UO is 6 or 7 years old now.. I mean, have you played this game recently? Why should I play UO when it is technically inferior to most other MMO's and is now the same price?
2. The reason for the price increase is "increase the quality of service we deliver to you". Certainly, the Ultima Online service could use some improvement, but they've had 6 years now to improve it, and it hasn't happened yet. Forgive me if I am a bit skeptical. Given the choice between cheap crappy service, and expensive crappy service.. I choose the cheap flavor.
3. Do we remember when AOL did a rate hike from 19.95 to 21.95? It happened in early 1998 if I recall correctly, and the reason for that hike was "to improve service". I ask you: in the 5 years since have you ever heard anyone say "Gee, the AOL service sure has improved!" or "Wow, I thought that rate hike was bad at the time, but now I am glad it happened!" Of course not, AOL still puts out the same amount of suckiness, it just costs more now.
4. Do we remember when Seers and Counselors were around, and they got free accounts? Do we remember what happened when that "free account" thing went away?
As a keen observer of the past, allow me to predict the future:
Some people will quit UO.. it won't be tons of people, but it will be enough so that Ebay makes a decent profit from it.
Less people will buy UO off the shelf. Let's face it, you have Star Wars Galaxies, World of Warcraft, Matrix Online, Everquest 2, and Ultima Online on the same shelf, they cost the same, and you know nothing about any of them. You look at the back of the box. Which one would you pick?.
The Ultima Online service will not improve. In fact, we will be lucky if it stays at it's current level. As I mentioned before, EA has had 5 years now to "improve service". If it were going to happen it would have happened already.
But I digress, my rant won't help anything.. even if I were to post it up on a development board.. oh, whats that? There are no development boards anymore?
Yeah, hows that for service.
Discuss amongst yourselves, I'm a litttle beclempt.
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